Eva María Pino
Product GTM Strategy Lead at Google · NYC
7+ years driving go-to-market strategy, product adoption, and revenue growth across Google's biggest advertising platforms.
Product GTM Strategy Lead at Google · NYC
7+ years driving go-to-market strategy, product adoption, and revenue growth across Google's biggest advertising platforms.
About
Eva María Pino is a Product GTM Strategy Lead at Google, where she drives go-to-market strategy for Display & Video 360 across YouTube, Performance, and AI Solutions. Over 7+ years at Google, she's built a career defined by impact — from launching nearly a dozen product features as a Sales Solutions Associate, to managing $7xxM+ in annual recurring revenue across 65 enterprise clients, to now shaping the product narrative for one of the world's most powerful advertising platforms.
Her career arc tells the story: she started in sales at Google Marketing Platform, moved into customer success managing Fortune 500 brands like Sephora, Gap Inc., LL Bean, and Albertsons, then stepped up to lead enterprise contracting and onboarding with a $2xB opportunity pipeline. Today she synthesizes market feedback into business requirements, builds product narratives, and trains sales teams on AI-enabled features — all while running a 20% project at Google Labs.
Eva holds a Master of Management from the University of Michigan Ross School of Business (Marketing & Strategy) and a BA in Economics from UCLA, where she graduated in just three years with study abroad at the London School of Economics. Bilingual in English and Spanish, she's based in NYC.
Experience
Google · New York City
Leads DV360 Go-To-Market for YouTube, Performance, and AI Solutions. Synthesizes market feedback into Business Requirement Documents with client examples and opportunity sizing. Built Product Narrative, designed automated Headroom Analysis Tool, and trains sales teams on new AI-enabled features.
Google Labs · 20% Project
Ideates and designs Opal Apps featured in the Demo Gallery. Creating content, growing a new Discord channel, and serving as evangelist. Hybrid role spanning growth marketing, community ambassador, and developer relations.
Google · New York City · Specialty Retail
Oversaw contracting and onboarding of 65 enterprise clients for Google Marketing Platform. Responsible for $7xxM Annual Recurring Revenue in 2023. Delivered net new business from Q3'23 to Q2'24 — pitching, contract negotiation, onboarding, and launch on GMP Product suite with $2xB opportunity.
Google · 20% Project
Co-led product design & development with technical counterpart to create PRDs fulfilling Tidal's roadmap. Researched how Salmon Aquaculture C-suite perceive sustainability and translated learnings into product features for Tidal's AI dashboard.
Google · New York City · Specialty Retail
Managed adtech digital maturity projects across 5 enterprise clients with $2xM revenue impact. Clients included Sephora, Albertsons, LL Bean, and Gap Inc. Lead of HOLA NYC — Google's Hispanic and Latinx employee resource group with 900+ members.
Google · Chicago, IL · CG&E
Led product roundtable to liaise between Product Operations Manager and team. Provided feedback and helped launch nearly a dozen product features. Evaluated overall trends in client requests to identify processes to be automated.
Hearts & Science · Los Angeles
Developed and executed media plans for multi-platform social campaigns.
Independent
Helping startups and growing brands with strategy, launches, and market presence.
Expertise
End-to-end GTM planning, launch execution, and market positioning
Translating product capabilities into compelling market stories
Managing Fortune 500 client relationships and driving adoption
DV360, YouTube, and Google Marketing Platform expertise
Driving $7xxM+ ARR and identifying multi-billion dollar opportunities
Aligning product, engineering, sales, and marketing teams
Training teams on AI-enabled features and market readiness
Growing communities, Discord channels, and developer ecosystems
Beyond Work
Won Best Tasting Pie at UCLA with a Coconut Cream Pie — judged by actual LA chefs.
Fostered rescue dogs with One Tail at a Time in Chicago. Volunteered at Lincoln Park Zoo.
Mentors high school students through GCSA NYC.
UCLA Radio DJ & Assistant General Manager — curating culture on campus.
Contact
Open to conversations about product strategy, go-to-market, and the occasional pie recipe.